The Down: We were concerned to hear about the difficult time Yahoo! endured last week when the company laid off 600 staff members. CNNMoney stated in, “Yahoo! layoffs: 600 jobs cut in long-rumored move”, that Yahoo “has struggled as it tries to reinvent itself beyond an Internet portal. The company has lost major market share in display advertising”. Personally, I wonder how this will effect online newspapers. In my response to this announcement today, I talked about how I feel that Yahoo! has had lots of missed opportunities (Read my full response here).
The Up: During the same week of their 600 layoffs, Forbes posted the blog entry “Here’s How Yahoo! Climbs Above $20 and Stays There this Time”. It is obvious that Yahoo! is diversifying its model. I just keep wondering, how will this effect newspaper publishers? Check out my response to this news topic on Forbes blog by clicking: here
My ending note: The internet is a fast industry with lots of innovation and opportunity. No matter what is happening with Yahoo! ZEDO is here for publishers, especially newspaper publishers. As a true partner for publishers, we will continue to do whatever it takes to provide you with more options, more visibility, and more ways to make more revenue.
Want to learn more? Contact us at: http://www.zedo.com/technology/switchToZedo.htm