It can make an entire company’s day when a customer shares praise for its product or service. We’re fortunate, because we get quite a few emails of thanks, especially for our support.
Every time we receive one, we make a point of sending out a company-wide message to acknowledge the team. The support team is one of the most important parts of any company, yet often it’s sales that gets the glory — the commissions, the rewards, the motivational treatment. But sales is only as good as the company’s support, because losing customers makes the sales team’s work irrelevant.
In an industry as complex as advertising technology, with a product as familiar as an ad server, ZEDO differentiates on its forward-thinking technology and its support. Our sales team actually can “sell” our support.
So here’s the latest compliment. “I just wanted to send a quick note relaying some feedback I received from one of my clients… about a week ago….He had nothing but great things to say about the support team that has been helping him over the past few years. He then sent the following note (pasted below) to our support team reiterating that point. This is great feedback to get from a client and thanks to everyone on the support staff for being such a great resource.
I work a lot of support staff both at work and personally and I want to let you know you all are really the best. I can’t begin to thank you for the help you have given me and how patient and nice you all are.”
We’re proud of our support team!