Customers often want to find out the effectiveness of campaigns by looking at overall user reach. ZEDO has now launched ‘Reach Frequency Reports’ which will tell you the total number of unique clicks, impressions and actions for a period of 14 days. This feature allows advertisers, ad networks and publishers to track specific activity related to a particular advertisement, advertiser, channel, or publisher. Currently only ‘Channel Reach Frequency Report’ will be available. We will soon launch all other reports.
ZEDO has launched a new feature which will allow customers to optimize ads with much more control. Auto levelling will place the best ad on a higher level than the lesser performing ads, and ensure that the best ad finishes serving before moving on to the next best ad. This feature is incorporated into the Rank Ads page. You can define Auto levelling criteria on a Channel-Dimension basis for any bucket (except Exclusive Ads) in the Rank Ads structure. You can use eCPM and CTR as the basis for optimization.
Competing and Companion Ads (BETA)
This has been the most awaited feature by ZEDO customers. We are accepting Beta customers to try out our Competing and Companion features; please contact your Account manager NOW!! We will be happy to give you a free training with our Product experts. Support Metrics
Your opinion matters to ZEDO! Once your support case is closed, you can now rate your support experience in the ZEDO system. ZEDO takes all feedback seriously, and we will analyze case ratings to improve our Customer Service for you. Enjoy rating 🙂
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