Entries by admin

ZEDO Continues Privacy and Security Leadership by Joining NAI

ZEDO Continues Privacy and Security Leadership by Joining NAI ZEDO, the leading independent global ad platform partner for publishers, today announced that it has become a member of the Network Advertising Initiative (http://www.networkadvertising.org), a coalition of over 90 online advertising companies committed to complying with self-regulatory standards that establish and reward responsible business and data […]

ZEDO To Launch Online Ad Exchange Zinc In India

ZEDO To Launch Online Ad Exchange Zinc In India News.taaza.com August 26, 2011 View the Article Zedo, a digital ad serving solutions company, has soft launched Zinc, an online ad exchange for publishers and media buyers, reports The Hindu Businessline. The ad exchange is currently under an invite only, beta phase, and will be launched […]

Overcoming Corporate Culture Challenges When Your Company Spans The Globe

Overcoming Corporate Culture Challenges When Your Company Spans The Globe fastcompany.com September 08, 2011 View the Article How do you build a corporate culture when your staff is spread out between India and the U.S., headquartered in San Francisco with employees also scattered through places like Phoenix or Hawaii? Zedo, one of the largest ad […]

Zedo launches Online Ad Exchange – Zinc

Zedo launches Online Ad Exchange – Zinc imediaconnection.in August 26, 2011 View the Article Zedo’s online ad exchange for Indian publishers, Zinc will go live in September. This will be first of its kind online exchange in India where online ad inventory is currently sold through ad networks, or like traditional advertising inventory- individually, by […]

7 reasons why ad exchanges will dominate the future

7 reasons why ad exchanges will dominate the future imediaconnection.com May 16, 2011 View the Article SAN FRANCISCO, CA–(iMedia Connection – May 16, 2011) – There are many ways advertisers can buy ad inventory: publishers, self-service platforms like Facebook, ad networks, ad exchanges, and demand-side platforms. Until now, many agencies preferred buying from ad networks, […]