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Ad Server for The New Internet
Sophisticated tools, specialized for you.

Optimize workflows, improve efficiency and take advantage of the powerful ad serving tools offered by ZEDO – one of the oldest ad servers, and the largest independent ad server today.

Trafficking
ZEDO’s got a template for every ad – and options for trafficking that make your life easier.
   •   Easy-to-use templates
   • Customizable Access Control for advanced and new users
   • Standard and Custom Ad Dimensions sizes supported
   •   Impression Limits and advanced Frequency Capping
   • Easy Rank Ads/ Sequence Manager
   • Channel Sets and Geography Sets for custom targeting needs
   • Connexion Tags/ Universal Pixels

Tracking
Advanced tracking helps you work with any advertiser’s needs.

   •   Standard Impression and Click Tracking
   • Action/ Conversion, Post-Click and Post-Impression (View-Through)
   • Behavioral Activity Tracking
   •   Revenue Tracking (Delayed, Dynamic orStandard)

Serving
ZEDO’s 3rd Generation Ad Serving Platform serves all types of ads, to all target groups, for all campaigns and with multiple options for optimization.

   •   Rich Media – Expandable Banners, Overlays, Intromercials, Pre- and Post-Roll Video Ads
   • Ads Served inside flash sites and applications
   • Standard Banner, HTML, Text, and javascript ads
   •   Keyword Targeting
   • Geography Targeting to City, State, Country, DMA and custom groups
   • Bandwidth targeting
   • Day/ Time Targeting
   •   Exclusive ads and campaigns
   • Speedy, evenly-delivered ads
   • Premium and Excess inventory management
   • Automatic Optimization based on eCPM, CTR, Clicks or Impressions

Planning & Reporting
Better forecasting tools and dynamic reports help you manage and plan your business.

   •   Canned and custom reports
   • Advanced forecasting and inventory reports
   • Campaign Pacing Reports
   •   Scheduled Report Delivery
   • Cell phone/ SMS report delivery
   • Profit Reports
   • Executive Summaries and Dashboards

API Integration [Z:API]
ZEDO helps you seamlessly integrate with any other system to save time and reduce errors in manual data transfer. [Z:API] supports Simple Object Access Protocol (SOAP).

   •   [Z:API] supports Simple Object Access Protocol (SOAP)
   • Manage and create advertisers, campaigns and more
   • Request and access reports as needed, on your schedule
   •   Schedule report requests and pick up reports when ready

Service
ZEDO’s customer service team is dedicated to helping you grow and manage your business.

   •   24/7 support through phone, email or chat
   • Online knowledge base and computer-based training
   • Implementation Professionals for a perfect Go-Live day
   •   Technical Engineers on staff for troubleshooting and tag support
   •   Complete access to the ZEDO Product Development team